By now, we are all familiar with the term “gluten”. Products labeled as gluten-free are becoming more popular in supermarkets and are no longer only sold in health stores. So, what is gluten and what are the benefits, if any, of a gluten-free diet?

What is Gluten?

Gluten is a type of protein found in wheat, rye, and barley. You see it most often in cereals, breads, and grains.

Glutens, have unique viscoelastic and adhesive properties, which give dough its elasticity, helping it rise and keep its shape and often leaving the final product with a chewy texture. These properties and its relative low cost are the reasons why gluten is so widely demanded by the food industry and for non-food uses.

Gluten intolerance

For those with certain autoimmune diseases, digestive disorders or gluten sensitivity, gluten can have adverse effects.

Symptoms of gluten intolerance include:

  • Gas & bloating
  • Abdominal pain
  • Tiredness and fatigue
  • Brain Fog
  • Irregular bowel function
  • Aggravating certain auto-immune diseases

Benefits of a Gluten-free diet

  • Encourages consumption of more fruits and vegetables.
  • People on a gluten-free diet tend to eat less junk food.
  • Higher immunity as you will consume more foods rich in micronutrients
  • Improves cholesterol levels
  • Promotes digestive health and improves the health of those with irritable bowel syndrome
  • Increases energy levels
  • Reduces your risk of heart disease, certain cancers, and diabetes
  • Promotes healthy weight-loss

There are many benefits of going gluten-free and lots of great options of gluten-free products on the market.

At NATIVE we specialise in making delicious snacks and treats for a gluten-free diet. Our factory is strictly gluten-free and free of refined cane sugars. Our chocolate is made using cocoa bean, cocoa butter, and raw eco-conscious honey.

A proudly South African company, we create all our delicacies from local, sustainable top quality ingredients.

NATIVE is perfect for anyone who is conscious about the food they put in their body.


If you do not suffer from gluten-intolerance then you should consider whether going gluten-free is right for you. Please consult a healthcare professional before adopting a gluten-free diet.